THE GUIDE

Itai Margula

Itai Margula is a Vienna-based architect and freelance curator in the field of Fine Art. As a curator and art advisor for private collectors, he develops diverse exhibition formats as well as publications, artist books, and editions.

Itai studied at the Technical University Vienna, the Academy of Fine Arts Vienna, and the Slade School of Fine Arts London. He holds a MSc in Architecture as well as a MA in Fine Arts.

Over the course of five years, Itai deepened his knowledge of Architecture, Design and Fine Arts by conducting guided tours in the Austrian Museum of Applied Arts (MAK) and the Architekturzentrum Vienna. For the Museum of Applied Arts’ Educational Department he created several tools and a catalogue for a ‘Material Library’.

Itai's work on visible and hidden urban realities was shown 2008 at the 11th Architecture Biennale in Venice.

Since 2010, he has been working in the design office of Michael Embacher, where he was responsible for the realisation of several museum displays for permanent collections and temporary exhibitions in various international museums.


THE SCENE

Vienna's cultural history opens a wide variety in the field of art, design, music, literature and architecture. Around 1900 this city was without doubt one of the most important spots for groundbreaking thinkers. Otto Wagners urban planning, Adolf Loos modern understanding, the art, design and architecture which evolved from the Secessionists and the Wiener Werkstätte were embedded in the music of Arnold Schönberg and Gustav Mahler. This well known history is still a very interesting starting point for different conversations and contemporary ideas.

With this history in mind you will also explore a vivid art scene in Vienna. The cultural program offered by temporary exhibitions and steady collections in various museums is woven into tradition and history on the one hand and located in the present scope of contemporary art on the other. Besides Vienna's wide offer of museums you will find most Galleries in 3 streets:

Schleifmühlgasse, Seilerstätte and Eschenbachstraße – they all represent international and local artists. There are also plenty opportunities to discover younger galleries and projects representing emerging artists such as Zeller van Almsick, Collectors Agenda, Sophie Tappeiner, Büro Weltausstellung, Das Weisse Haus and New Joerg.

• Foto: MAK Design Lab @ Itai Margula


THE TOURS

 

Itai provides guided tours in English, German and Hebrew through museums, gallery exhibitions, off-spaces, art fairs, auctions and artist studios. He also offers tours through various exhibitions and original spots regarding Vienna 1900, which can be woven into contemporary venues and temporary exhibitions. Depending on individual interests and needs it is possible to search for a focus or open up a wide horizon within the Viennese landscape for art and architecture.


ITAI'S top 5

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