ARTernative was founded by Talia Lederman and Danielle Heiblum. 


ARTernative’s guides offer a unique perspective through a variety of art tours – from tours in the best and most famous museums through to charming little galleries with contemporary art, to street art and graffiti in the most trendy neighborhoods in Europe!


All tours are offered in Hebrew and English.

You can join an existing group tour by contacting us or for a more personalized experience book a private tour. 







Amsterdam is a city of contrasts – accepting and very open on one hand, yet conservative and meticulous on the other. It's fun to discover the street art and graffiti’s places in this city, and talk about the ways in which it manifests, decorating the city with a cheeky kick.


The city is also famous for the amazing museums that are located here. The Rijskmuseum is probably the most well known because of its collection of Dutch old masters. However, Amsterdam also boasts The Van Gogh Museum, The Stedelijk Museum, and the Rembrandt House Museum.




ARTernative’s tours give you the opportunity to get to know the city from an artistic point of view, exposing the tour participants to new and surprising aspects of the city. 

Our art tours create a unique experience and invite participants on a fascinating journey following the city’s artists!

Throughout the tours you will enjoy the highest quality instructors in an intimate atmosphere and learn about the art and the area, reach beautiful and hidden locations, and get away from the beaten tourist track.

We offer street art tours, gallery tours, and museum tours.


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